In this video, Dinesh Kaushik, CRM Consultant at Sabre Limited, explores the Relationship Management feature in Microsoft Business Central, a built-in CRM solution designed to enhance your sales process. Perfect for businesses without a standalone CRM, this feature helps streamline customer interactions, manage sales pipelines, automate tasks, and generate valuable customer insights.
Learn how this module supports effective relationship management through personalization, segmentation, and targeted customer engagement.
